Essential Requirements:


· Hands-on experience creating campaigns in the major Social advertising platforms (Facebook, Twitter, Snapchat, LinkedIn, etc.)


· Demonstrable experience managing Adwords


· Experience in setting up and running Paid Social Campaigns


· Proven experience in setting up, launching and optimization of PPC campaigns


· Can demonstrate successful optimization and ROI improvement


· Highly analytical skills


· Ability to carry out comprehensive conversion rate analysis and ROI tracking


· Knowledge of Google Analytics


· Good understanding of conversion path / user journey analysis process and ability to make actionable recommendations based on performance analysis


· Experienced in utilizing Double Click Campaign Manager


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